This book takes a hands-on practical approach to understanding the business of ecotourism and how it can benefit conservation in the real world, not just in theory. The unembroidered realities of sustainable tourism efforts, the failures, fallacies, and the real successes are explored. The Ashtons examine ecotourism as it currently exists worldwide and explore how it is evolving within the U.S. and global tourism destinations. This book
details the processes involved in implementing ecotourism, making it a must read for anyone involved in the tourism industry, as well as for consultants, teachers, students, governmental agencies, non-governmental organizations, and conservation groups. |